Services marketing Integrating customer focus across the firm Valarie A. Zeithaml and others
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TextPublication details: New Delhi Tata Mcgraw Hill 2009Edition: fourthDescription: xxix, 743p. ; 23cmISBN: - 978007066007
- 23rd ed. 658.834 Z48S
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NITI Aayog Library | English Books | 658.834 Z48S (Browse shelf(Opens below)) | Available | C20999 |
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| 658.7 A277S Supply chain management | 658.8 A545B Business market management | 658.8 N28M The Marketing Model Of Hegemony The Secret Code Behind Global Dominance Of West | 658.834 Z48S Services marketing | 658.8342 H393C Consumer Behavior | 658.92 I97M Methods in the madness | 661.681054 M953C Carbon capture, utilization and storage(CCUS) Policy framework and its deployment mechanism in India |
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