000 00562nam a2200181Ia 4500
008 190329s9999||||xx |||||||||||||| ||und||
020 _a0-618-00508-0
040 _aNITIL
_cNITIL
082 _221st
_a658.8
_bG478G
100 _aGillespie, Kate
245 0 _aGlobal marketing
_ban interactive approach
_cKate Gillespie, Jean-Pierre Jeannet and H David Hennessey
260 _aBoston
_bHoughton Mifflin
_c2004
300 _axxii,553p.
650 _aGlobal marketing; Management
700 _aHennessey, David H
700 _aJeannet, Jean-Pierre
942 _cBKS
999 _c82097
_d82097