000 00542nam a2200181Ia 4500
008 190327s9999||||xx |||||||||||||| ||und||
020 _a0-7494-2977-1
040 _aNITIL
_cNITIL
082 _221st
_a658.133
_bS966A
100 _aSutherland, Max
245 0 _aAdvertising and the mind of the consumer
_bwhat works, what doesn,t and why
_cMax Sutherland
250 _a2nd
260 _aLondon
_bKogan Page
_c2000
300 _axv, 326p.
650 _aAdvertising; Decision-making; Management
700 _aSylvester, Alice K
942 _cBKS
999 _c60018
_d60018