000 00537nam a2200169Ia 4500
008 190327s9999||||xx |||||||||||||| ||und||
040 _aNITIL
_cNITIL
082 _221st
_a658.83
_bE33C
100 _aEhrenberg, A S C
245 0 _aConsumer behaviour
_bselected readings
_cA S C Ehrenberg
260 _aMiddlesex
_bPenguin Books
_c1971
300 _a384p.
440 _aPenguin modern management readings/ed. by D.S. Pugh
650 _aConsumer behaviour; Market segmentation; Consumers-Attitudes
700 _aPyalt, F G
942 _cBKS
999 _c56260
_d56260