000 00541nam a2200169Ia 4500
008 190327s9999||||xx |||||||||||||| ||und||
020 _a286-63151-2
040 _aNITIL
_cNITIL
082 _221st
_a658.816
_bT238P
100 _aTaylor, Bernard (Ed.)
245 0 _aPricing strategy
_breconciling customers needs and company objectives
_cBernard Taylor
260 _aLondon
_bStaple Press
_c1969
300 _axviii, 566p.
650 _aConsumer goods; Pricing; Marketing; Price determination
700 _aWills, Gordon (Ed.)
942 _cBKS
999 _c56202
_d56202