000 00525nam a2200145Ia 4500
008 190328s9999||||xx |||||||||||||| ||und||
040 _aNITIL
_cNITIL
082 _221st
_a658.57
_bM381N
100 _aMarting, Elizabeth (Ed.)
245 0 _aNew products,new profits
_bcompany experience in new product planning
_cElizabeth Marting
260 _aBombay
_bD B Taraporevala
_c1964
300 _a303p.
650 _aNew products-India; Industrial management-India; Research, Industrial-India; Product management-India
942 _cBKS
999 _c26153
_d26153