000 00628nam a2200181Ia 4500
008 190328s9999||||xx |||||||||||||| ||und||
010 _a73-14610
020 _a0-03-089227-9
040 _aNITIL
_cNITIL
082 _221st
_a658.8
_bG535M
100 _aGist, Ronald R
245 0 _aMarketing and society
_btext and cases
_cRonald R Gist
260 _aHinsdale
_bDryden
_c1974
300 _axviii, 683p: ill+ tab
440 _aDryden press marketing seriesDryden press editors series in marketing
650 _aMarketing; Marketing literature; Consumption (Economic theory); Consumer behavior; Marketing research
942 _cBKS
999 _c25661
_d25661