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  <titleInfo>
    <title>The $ 10 trillion prize</title>
    <subTitle>Captivating the newly affluent in china and india</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Silverstein, Michael J</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Silverstein, Michael J.</namePart>
    <namePart type="termsOfAddress">Liao, Abheek Singhi Carol Michael, David</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">ii</placeTerm>
    </place>
    <place>
      <placeTerm type="text">India</placeTerm>
    </place>
    <publisher>The Boston Consulting Group Inc</publisher>
    <dateIssued>2012</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xix, 314p. 23cm. 23cm</extent>
  </physicalDescription>
  <note type="statement of responsibility">Micheal J Silverstein, Abheek Singhi carol liao and David Michael</note>
  <subject>
    <topic>CONSUMER-CHINA; CONSUMER-INDIA; AFFLUENT CONSUMERS- INDIA</topic>
  </subject>
  <classification authority="ddc" edition="23rd ed.">658.840951 S587T</classification>
  <identifier type="isbn">9781442187050</identifier>
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    <recordCreationDate encoding="marc">210128</recordCreationDate>
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