658.87
C855M
Coughlan, Anne T.
 Marketing channels \ Anne T. Coughlan
- 6th
- New Delhi : Prentice-Hall of India Pvt Ltd, 2006.
 xviii, 590p.
  ISBN: 81-203-2069-7
148314
  Subjects: MANAGEMENT OF DISTRIBUTION; MARKETING; MARKETING CHANNEL DESIGN; RETAILING.