658.80601
M984N
Wymer, Walter
 Nonprofit marketing Marketing management for charitable and nongovernmental organizations \ Walter Wymer, Patricia Knowles, Roger Gomes
- Thousand Oaks : Sage Publications, 2006.
 ix, 370p.
  ISBN: 1412909236
147457
  Subjects: NONPROGIT ORGANIZATIONS-MARKETING; MARKETING MANAGEMENT; MARKETING ANALYSIS AND PLANNING.