TY  - BOOK
AU  - Luck, David J
AU  - Taylor, Donald A
AU  - Wales, Hugh G
TI  - Marketing research
U1  - 658.8 21st
PY  - 1961///
CY  - New Jersey
PB  - Prentice-Hall
KW  - Marketing reserch; Marketing-Statistical methods; Market surveys; Advertising; Test Marketing
ER  -