TY  - BOOK
AU  - Sandage, C H
AU  - Fryburger, Vernon
AU  - Rotzoll, Kim
TI  - Advertising theory and practice
U1  - 659.1 21st
PY  - 1987///
CY  - Delhi
PB  - All India Traveller Bookseller
KW  - Advertising; Consumers; Marketing ; Social class
ER  -