TY - BOOK AU - Servan-schreiber, Jean-Louis TI - The Power to inform: media: the information business SN - 0-07-056317-9 U1 - 384 21st PY - 1974/// CY - New York PB - McGraw-Hill KW - Mass media; Communication N1 - Translation from the French with cooperation of Paris Research Associates. -Translation of the Pouvori dinformer ER -