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Handbook of modern marketing Victor P Buel

By:

Buel, Victor P (Ed.)

Contributor(s):

Heyel, Carl (Ed.)

Material type:

TextPublication details: New York McGraw-Hill 1970Description: V.p+tabISBN:

07-008838-1

Subject(s):

Marketing; Marketing; Markets-Social aspects; Products; Marketing-Management; Communication in marketing

DDC classification:

21st 658.802 B928H

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Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Books	NITI Aayog Library				658.802 B928H (Browse shelf(Opens below))					Available			80463

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Previous	658.8 W927S A Simultaneous equation model of price and quantity adjustments in world primary commodity markets	658.800285 T584E Electronic commerce	658.801 H849T The Theory of buyer behavior	658.802 B928H Handbook of modern marketing	658.802 J25M Marketing management for small units	658.802 K49B Blue ocean strategy	658.804 L279M Models measurement and marketing	Next

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