NITI Aayog Library

(National Institution for Transforming India)

Government of India

 

Consumerism


658.830973
A111C
           Aaker, David A (Ed.)
               Consumerism search for the consumer interest \ David A Aaker - New York : Free Press, 1971.
               xv, 442p.
                ISBN: 90009

77016
                Subjects: Consumer protection; Consumer goods; Marketing; Selling.


                                                                           
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