Marketing management and the Indian economy
658.8
N378M
Neelamegham, S (Ed.)
 Marketing management and the Indian economy \ S Neelamegham - 2nd rev and enl. - New Delhi : Vikas Publishing House, 1970.
 xv, 519p.   ISBN: 0-7069-0929-1
C3098
  Subjects: Marketing-Management; Economics-India; Consumer behavior; Marketing-Decision making; Marketing channels.

